MBA (Marketing)

About Course

The MBA (Marketing) is a two-year full-time postgraduate programme designed to develop strategic marketing professionals equipped to lead in competitive business environments. The programme provides in-depth knowledge of consumer behaviour, brand management, digital marketing, sales strategy, market research and integrated marketing communications. Students learn how to analyse markets, build strong brands, develop customer-centric strategies and drive business growth.

The curriculum blends theoretical frameworks with practical exposure through case studies, live projects, simulations, internships and industry interactions. Emphasis is placed on analytical decision-making, creative thinking and performance-driven marketing strategies. This programme prepares graduates for leadership roles in FMCG, retail, e-commerce, banking, consulting, advertising and digital enterprises. Step into a programme that prepares you to influence markets and create brand impact.

Objectives of the Program

Develop advanced knowledge of marketing strategy and brand management.
Build analytical skills in market research and consumer insights.
Enhance digital marketing and performance marketing expertise.

Prepare students for leadership roles in sales and marketing domains.
Encourage innovation, creativity and strategic decision-making.

Study at University for a successful future & drive your career in the right direction with our MBA (Marketing) Programs

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Key Details

Duration 3 Years

Course Type Full Time

Four Semester Structure

Industry-oriented curriculum

Live projects and internship opportunities

Future in MBA (Marketing)

₹8,00,000+/Year*

Marketing professionals with 3–5 years of experience can earn competitive packages depending on expertise in brand management, digital marketing or sales leadership.

16%+ Market Expansion

Rapid digital transformation and consumer-centric strategies are accelerating growth in marketing and advertising sectors.

High Demand Across Industries

Strong demand exists across FMCG, retail, banking, e-commerce, consulting firms and multinational corporations

Eligibility

Candidates must have completed a Bachelor’s degree from a recognised university with the minimum required percentage as per University norms.
Preference may be given to candidates with relevant academic background or entrance examination scores as applicable.

Admission Procedure

Notification of Admission:

Before the beginning of each admission cycle, the University will release a statement on admissions. This will be released to the public through the university website, bulletin boards, newspapers, and other media sources.

Application Process:

Be sure to deliver the application before the deadline mentioned in the notification. There are, however, instances where students are awaiting the results of their qualifying examinations, and hence, they can apply for provisional admission.

A) Provisional Admission:

All the candidates who will be waiting for their results will be given provisional admission. Before completing the application process, the candidate must also produce his/her mark sheet for previous years within the prescribed time frame. If you receive the provisional admission, you will have one month to submit further your final mark sheet. Providing false information or failing to produce the mark sheet within the stipulated time will lead to the cancellation of provisional admission.

B) RUCET Admissions:

The Raisoni University Common Entrance Test (RUCET) is a single entrance exam through which you can secure admission across our four universities:

G H Raisoni University, Saikheda
G H Raisoni University, Amravati
G H Raisoni International Skill Tech University, Pune
G H Raisoni Skill Tech University, Nagpur

C) Shortlisting and Notification:

A list of shortlisted candidates will be displayed on the university's website and on the notice board after the application process is closed. The shortlisted candidates will also be communicated directly with their admission status.

D) Final Admission Confirmation:

As a final step to the admission process, provide all required paperwork and other charges as required by the respective institutions. If you successfully complete the submission of your application, you will be admitted to an enrollment number by the University.

E) Rejection of Application:

The candidate does not meet the eligibility criteria set by the University.
The prescribed fee is not enclosed.
The application form lacks the required signatures of the candidate and their parents/guardians, if applicable.
Supporting documents are not submitted within the specified timeframe.

F) Admission Guidelines:

The specific guidelines for the admission process will be those provided by the University, and they may, from time to time, be changed by the University management.

Required Documents:

Original documents and FOUR sets of attested photocopies are required at the time of admission:

10th (SSC)
12th (HSC)
ITI
Leaving Certificate
Migration Certificate
Domicile Certificate
Caste Certificate
Caste Validity Certificate
Aadhar Card
3 Passport Size Photo

If Applicable Documents:

Caste Certificate with Category
Migration Certificate (for boards other than M.S. Board / from RTMNU)
Eligibility Certificate (for other than M.S. Board; must be submitted within ten days from the date of admission)
Certificates in Proforma A, B, C, D, E, G, J, K, L, U & V, etc.
Income Certificate